BIKEPACKING NEW arrivals
FROM FJÄLLRÄVEN & SPECIALIZED
FROM FJÄLLRÄVEN & SPECIALIZED
Presenting new unique products developed by Fjällräven and Specialized, combining Swedish hiking functionality with Californian biking expertise, to make bikepacking easier, more comfortable and more fun, both on-bike and in-camp.
A collaboration between Fjällräven and Specialized,
Sweden and California, Hiking and Biking.
In 2050, it is estimated that two-thirds of Earth’s population will be living in towns and cities. At the same time, priorities are shifting towards good mental and physical health – and the health of our planet. The Fjällräven/Specialized exchange hopes to inspire more people to reconnect with nature and cultivate a longterm relationship with it.
Sweden and California, Hiking and Biking.
In 2050, it is estimated that two-thirds of Earth’s population will be living in towns and cities. At the same time, priorities are shifting towards good mental and physical health – and the health of our planet. The Fjällräven/Specialized exchange hopes to inspire more people to reconnect with nature and cultivate a longterm relationship with it.
“We realized that our values around nature
and health were the same...”
and health were the same...”
HENRIK ANDERSSONGlobal Creative Director at Fjällräven
“...and that as brands, we could help more people discover nature if we worked together..”
ERIK NOHLINDesign Leader/Equipment at Specialized
