Fjällräven began in one man’s basement and then branched out all over the world. But our original goal hasn’t changed: to inspire and enable more people to walk with nature. Follow our journey from backpacks and tents to sustainable development and events.
Timelessness and functionality are at the heart of our new collection Vardag. Is that by luck? Not likely. Let’s have a talk with Sara Isaksson, designer at Fjällräven.
We need to work together to reduce our products' environmental footprints. Every action has a reaction. Everywhere we go and everything we do leaves a mark.