News

When Cecilia Löf’s parents gave her a Kånken on her birthday as a child, they couldn’t have imagined her using it 40 years later. But she has, and continues to do so, today.

How to be Seastainable? Soon, there will be more plastic in the oceans than there are fish, what can we do?

Every little thing makes a mickle. This applies to little unnoticed trash that we have created in our daily life but the same goes to the effort that we can make to protect our oceans & environment. Let’s keep plastic trash out of the ocean together, one piece of plastic at a time.

Kånken Art edition 2021 - Art with a mission to keep plastics out of the oceans. Piece by piece

Featuring: @thecharlottemei Ages of effort from environmentalists in urging people to start investing in a reusable water bottle, we are sure that ...

The arctic fox is currently the most endangered mammal in Finland. WWF Finland wants to change that. And the Arctic Fox Initiative is here to help....

Welcome to the Arctic Fox InitiativeThere are many bright ideas out there and many exciting projects that have the potential to make a difference ...

New adventures for leftover fabrics "Samlaren" means "Gatherer" in Swedish and is the name we"ve given our limited collection of clothes and equipm...

Spring is just around the corner. Prepare for our springtime adventures with our Spring & Summer 2021 collection. 

Fjällräven friend Daniel Wilhelmsson and his family share a passion for nature. He took his son on his first winter camping trip at just one-year o...

It seems that fewer and fewer of us know how to successfully build a campfire – so we have talked to survival expert and course leader Mattias Norb...

Find out more about the Arctic Fox Initiative and the organisations we will support in 2020. What is the Arctic Fox Initiative? It...

Hunted to near extinction, the arctic fox is making a comeback. But climate change threatens to change that. Sponsored by the Arctic Fox Initiative...